I Bet You’re Famous on Social Media

“We’re all famous to a few people” is something my friend Joe Wison says… And, he has a great point. Think about the people you trade belly laughs with the most over social channels. Guess who’s famous? In today’s reality, the number of friends or followers you have through social platforms are details we all…

Stay Human

I’m not one to kick a brand when it’s down. In fact, I cringe for the PR teams who handle crisis communications because I’ve been there. I’ve lived it. I know it’s not easy to neutralize negativity when a company disappoints people in a big, public way. When you communicate during a crisis, you have to react quickly and stick…