In a recent post, I shared informal research on U.S. consumers’ habits with choosing and downloading smartphone apps. Nearly half of the survey respondents said they only opt for free apps, and nearly a third said that they carefully evaluate their choices… That made me wonder: How many apps do most people actually have? A…
Category: By the Numbers
If Smartphone Apps Were Cookies…
Since we’re all celebrating 45 great years with Sesame Street this week — including the show’s many beloved characters — today’s post is focused on a question Cookie Monster would probably find fascinating: “If smartphone apps were cookies, how would you describe your habits with choosing/downloading them?” I posed this question via an informal survey…
Infographic: Top Three Benefits Pets Provide to Seniors
As the U.S. population ages, many of us are noticing shifts in the lives and lifestyles of our grandparents, parents, relatives and friends who are older Americans. This reality is part of a broad U.S. population shift that’s underway: According to the U.S. Census Bureau, the number of Americans aged 65 and older is forecast…
Infographic: Top Smartphone Apps in the U.S.
When it comes to apps, Facebook and Google are forces to be reckoned with according to a new infographic from Statista. Pandora Radio and Instagram are also in the top-ranking Android and iOS apps as well. Whether your personal app use stacks up to match, it’s pretty clear that these are the apps to watch…
Digital Lifestyles: Retail Deals via Smartphone
The clock is ticking on the holiday shopping season, and smartphone-savvy shoppers are likely to have a plethora of deals at their fingertips this year. That’s according to a new study from RetailMeNot Inc. As the infographic excerpt here shows, collectively: More than 80 percent of retailers believe promotions via their own websites and apps…
Your Coffee or Your Smartphone?
Everyone has a daily routine of some kind. For millions of people this includes both coffee and smartphones. According to Statistic Brain, 100 million Americans drink coffee every day, and nearly 70 percent drink it within the first hour of waking up. Even more of us are using smartphones. Statista reports more than 160 million…
Yes, Boomers Are Digital…
In 2010, Pew Research Center published a study that showed how engaged boomers, millennials and Gen X were with social media, mobile, texting and other digital behaviors at that time. While this and more recent research steadily tells us that millennials and Gen X are the most engaged generations, it’s important to note that, as…
Gen X and Millennials Both Save for the Same Reasons
Generation X and millennials may have more in common than you think — especially when it comes to their reasons for saving. According to an infographic published by TurboTax last year, both include travel and retirement as their top two reasons for saving. As you can see, Gen X ranks retirement in the top spot…
Go Solo Me! 